Magento: Providing Perfect Ecommerce Solution II

Magento is one of the most preferred software platforms for e-commerce solutions. There are several attractive features contributing to the swift growth in the usage of Magento that has surpassed $ 25 billion in transaction, 60000 merchants, and 2 million downloads.

Features of Magento

Highly Inclusive Global Support System

Magento supports over 60 popular global languages and different currencies along with variable tax systems. Some other features in support systems include:

• Multi lingual support
• Provision of showing multiple currencies
• Tax Rate support system.
• Configurable list of countries with provision of site registration, shipping destination, and billing address.

Easily Manageable Shipping Module

You can configure the customized shipping depending on your business requirements. Some provisions under shipping module include:

• Real-time shipping rate integration from UPS, UPS XML (account rates), FedEx (account rates), USPS and DHL.
• Multiple addresses for shipping.
• On-site order tracking.
• Table rates for product related information.
• Flat rate shipping.

Wide options for Customer Service

There are several back-end tools in Magento that help the customers to serve themselves by gaining the requisite information or they can also be used by Call Centre Executives through the Call Center Dashboard. Some of the features under customer shipping module include:

• Customers can track the order and view the history.
• E-mail notification for order status and other co-related activities.
• Easy retrieval of forgot passwords.
• Contact us form.
• Feature-rich customer accounts.

There are several other modules like Order tracking, analytics and reporting, site management etc that has helped Magento to gain strategic lead from the other platforms available in the market.

Magento: Providing Perfect Ecommerce Solution I

Ecommerce (Electronic commerce) has been on the consistent rise ever since the infamous dot com bust in late nineties. And the projected turnover for ecommerce in the year 2010 is $ 170 billion approximately. The huge opportunity in ecommerce has led to a surge in the demand for a perfect ecommerce platform. OS-commerce has been one of the popular open source platforms past 5 years but Magento has emerged as one of the most sought after platforms. This is because Magento provides scalability and flexibility to the relevant websites. Let us see some important features that have made Magneto, a popular choice for ecommerce solution.

Provision to manage SEO

There are several automated features that help your website to be SEO friendly.

• Auto-generation and display of the Site map.
• Popular search terms page is generated automatically.
• Provision for the user to manipulate meta information for products and services.
• Provision for URL rewrites.

Catalog Management

• Easy and flexible inventory management.
• Automatic integration of Google Base.
• Provision of bulk updates in admin panel.
• RSS feed that can help you to know the status of low inventory.
• Management of product tags and product reviews.

Product Browsing

• You can upload several images for one product.
• Zoom-in features for a clearer picture of the product.
• Provision of sending the offer as email.
• Controlling the stock availability.

There are several other features of “Magento”, we will discuss them in subsequent blogs.